Nas the great rapper from New York does Alife again!

It’s only fitting that Nas films his new video for ‘We Make The World Go Round’ at Alife, L.A. Being a massive sneaker head and staying one step ahead of trends, Nas and Alife share a lot more in common than being on top of their respective games. Taking a portion of the lyrics where Nas states ‘Alife tag popper, it'd be sad not to walk out the store with bags’ we see the God MC rolling deep with bags by the dozen. It doesn’t get much better than that as far as name dropping and free publicity for the store goes! Peep the video below, featuring Chris Brown and The Game.

Here is Nas in a live concert at the Alife store in New York (bad sound quality)

Nas X ALIFE (1) from promise smith on Vimeo.

Nas X ALIFE (2) from promise smith on Vimeo.


Nas X ALIFE (3) from promise smith on Vimeo.